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The Three-Layer LinkedIn Profile: Searched, Opened, Contacted

Recruiters move from search to click to read. Each layer has different optimization priorities—miss one and you stay invisible.

Offery TeamUpdated April 19, 20265 min read

The English translation for this article is being prepared. The Traditional Chinese version is available now—switch the site language from the top-right menu.

What this article covers:

  • Layer 1 (be searchable): Headline structure + curated Skills
  • Layer 2 (be clicked): photo, banner, and the first line of About
  • Layer 3 (be contacted): Experience bullets and the Featured section
  • Three common LinkedIn mistakes and how to avoid them

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